Underscoring the quiet shouts of ladies who endure local misuse over the globe, Zindagi’s new appear, Kankar, reverberates the need and significance for ladies to defend themselves and raise their voice against savagery and sick treatment. The demonstrate that debuts on 13 April 2016 at 9:50 pm on Zindagi is the account of Kiran (Sanam Baloch) a young lady from a straightforward white collar class family who stands firm, leaves a damaging marriage and valiantly confronts the world and her family.
Based on adoration, life, status and society, Kankar highlights physical manhandle and shows how aggressive behavior at home is not restricted to the lower strata of society, but rather is additionally predominant amongst the informed and princely class. It showcases the requirement for a lady to stand firm, raise her voice and not endure peacefully and if required leave the circumstance. Radiantly penned by Umera Ahmed – the creator of splendid works, for example, ‘Meri Zaat Zarra-e-Benishan’, ‘Durr-e-Shehwar’, ‘Shehr-e-Zaat’ and ‘Zindagi Gulzar Hai’ – the story spins around a solid female character who goes to bat for herself and breaks the example of misuse that every one of the ladies of her family have quietly borne for eras.
A young, lively girl Kiran personifies the young modern desi girl, who lives within the confines of tradition but also voices her opinion against the evils that prevail in society. A chance meeting with Sikander, best friend and cousin Arzoo’s betrothed brings a dramatic twist to Karan’s life that creates a rift between the two friends. Kiran’s parents want the best for their daughter and accept Sikander’s marriage proposal thinking that he would give their daughter all of life’s happiness’s. However, soon after their fairytale wedding Sikander’s true nature and his volatile temperament bring hardship and heart-ache to Kiran’s happy life, when Sikander starts to abuse her mentally and physically, distrusting and humiliating her over trivial issues.
Sanam Baloch, as Kiran, is seen in one of her strongest roles on television and creates awareness about domestic violence and teaches us how we need to stand up against this most pressing social evil in today’s society. Kankar beautifully depicts how in a man’s world, women have been silently accepting marital abuse (mental, verbal or physical) for generations and it takes a ‘Kiran’ to be brave and break the pattern of abuse by standing up for her rights and courageously moving out of a toxic marriage.
In an attempt to create awareness about domestic violence and to enable women to fight against the abuse, Zindagi has associated with Maitri, a NGO that is committed to facilitating every individual’s Human Rights, especially the Rights to Identity, Dignity and Respect, for a special campaign #RaiseYourVoice to encourage more and more women to come out and voice their opinion against domestic violence. In an extensive 360 degree campaign that will be on-air and on its various social media platforms like Facebook, and Twitter, Zindagi will also showcase various aspects of domestic violence to sensitize and educate viewers on this social evil………
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