The account of Bajirao Mastani made waves on the silver screen, on account of perfect heading by Sanjay Leela Bhansali and eminent exhibitions by Ranveer Singh and Deepika Padukone.
Presently, programming heads in major GECs are quick to weave the story on the little screen and rake in huge numbers.
Notwithstanding, this time, it’s ‘substance tussle’ between two stations, to be specific &TV and Sony Entertainment Television, for both telecasters need to air the Bajirao story.
Here’s more dope.
Sony has been working intimately with Sphere Origins on the Peshwa venture. Notwithstanding, meanwhile &TV excessively got intrigued by the idea. Acting quickly, and has proceeded to dispatch a teaser (very little meat, negligible visual montage) a week back to seal its matchless quality over Peshwa fight……
In the past too, channels have toyed with similar concepts and released teasers in a jiffy to assert content pre-eminence. Prominent examples being Ashoka (Colors and Star Plus) and most recently Maan Mein Hai Vishwas (Sony) and Bhakti Mein Shakti (Life OK), which have similar plots.
Cuts in a source: “Good concepts are rare and channels want to air engaging content. Though & has the upper hand in terms of the ‘Peshwa’ buzz, there is a high probability of Sony also coming into the picture. There is palpable discomfort at the Sony camp with & releasing the teaser and minds are being put to work to salvage the situation.”
We buzzed Sony and & channel spokespersons but did not get any revert till the time of filing the story.
Producer Sunjoy Wadhwa of Sphere Origins said: “Nothing has been confirmed yet.”
Nissar Parvez of Peninsula shared: “I have no clue what is going on.”
However, we have learnt that auditions are on for the projects in both the channels and sets are also being erected to facilitate filming, as per sources……..
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